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123rd AES - New York, New York October 5-8

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Javits Center—New York, New York: October 5-8

PRESS RELEASE

URS Introduces M Series EQ Bundle At AES

October 5, 2007

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The URS M series EQ Bundle includes The URS Motorcity EQ seven band EQ and URS Vintage Cinema seven band EQ.

The URS M series MotorCity Equalizer

The URS M series MotorCity Equalizer digitally recreates the legendary 7 band passive equalizers used exclusively by Motown staff engineers during the Motown era. In 1965 Motown built a custom eight track tape recorder and first eight Motown EQs. Motown artists were recoding eight track years before the Beatles and Beach Boys who were still using only four track. In 1968 another 30 Motown EQs were built, eight for a new 8 Track room and the rest for the mastering suites. The original units were the first equalizers to feature Proportional Q, a feature where small boost/cuts will have a very broad Q and greater boost/cuts will have a narrower Q.

The URS M series Vintage Cinema Equalizer

The URS M series Vintage Cinema Equalizer digitally recreates the even rarer 6 band passive equalizers used for film and professional cinema. The original vintage hardware units from the 1930's were considered to be of the first equalizers ever made with six bands—80hz, 200hz, 500hz, 1.25khz, 3.2khz and 8khz. URS has added what they feel is a necessary seventh band at 16khz. The URS Vintage Cinema EQ frequencies overlap with the URS M series MotorCity EQ frequency centers and when both plug-ins are used together they make a total of fourteen bands.

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Pricing and Availability

TDM license includes TDM, RTAS, AU, VST for PPC and Intel Mac OSX (WinXp, Vista support coming soon)—$499.99
Native license includes RTAS, AU, VST for PPC and Intel Mac OSX (WinXp, Vista support coming soon)—$249.99

Upgrade path for Everything EQ Bundle and Everything EQ and Compressor Bundle owners

URS Everything EQ and URS Everything EQ and Compressor Bundle owners who purchased on June 1, 2007 or after can upgrade for free.
URS Everything EQ and URS Everything EQ and Compressor Bundle owners who purchased prior to June 1, 2007 can upgrade as follows:

  • Add a URS M series EQ Bundle TDM to URS Everything EQ Bundle TDM $99.99 (Requires all URS Everything EQ Bundle TDM Licenses present on your iLok)
  • Add a URS M series EQ Bundle Native to URS Everything EQ Bundle Native $49.99 (Requires all URS Everything EQ Bundle Native Licenses present on your iLok)

For more information, visit their web site at www.ursplugins.com.

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