Reverend Goes Factory Direct
February 26, 2002
Reverend will become a factory direct company, offering their line of guitars, basses, amps, effects and
speakers direct to the public. Orders will be placed via phone or www.reverenddirect.com (launching 3/15).
By dealing direct with the player, Reverend will substantially reduce the selling price and offer efficient customer service. "Reverend
was founded on the belief that we can provide real players with performance, value and service. This new direction will take all that
to the next level", states founder Joe Naylor.
To kick things off, Reverend will be offering special on-site deals at the Dallas Guitar Show (3/23-24) and the Michigan Guitar
Show (4/27-28).
For more information, visit their web site at www.reverendmusical.com. | 
